Sally Field, whom I normally am a huge fan of, is appearing in really annoying commercials for the osteoporosis drug Boniva. Now, I don't have a problem with celebrities profiteering from their illnesses by pimping out the treatment they're taking for said illnesses. But in this commercial, Sally tells the audience that she was talking to a friend who had to "set aside time every week to take her medication." She goes on to say that Boniva is a once a month drug, which will save you precious time. Hello????? Unless you have a secret pill-taking ritual involving the sacrificing of virgins and the burning of incense, since when do you have to "set aside time" to take a pill? You pop the pill, you guzzle some water or juice (not grapefruit; it interacts), and that's it. Shame on you, Sally Field.
(Another Sally Field/pharmaceutical connection: My current doctor mentioned putting me on Depakote, and my first reaction was, "That's what Sally Field took on ER." But I didn't want to seem like MORE of a freak, so I kept my mouth shut.)
And another thing. . . those Stouffer's commercials where the voiceover is obviously Susan Sarandon, but she's saying stuff like, "Here at Stouffer's, we care about what you eat for dinner. Try our new macaroni and cheese." And it's like, we're supposed to think that Susan Sarandon is sitting in at tasting sessions, saying, "This Salsbury Steak needs a little more tarragon"? Or better yet, wearing a plastic shower cap and working on the factory floor, stuffing pot pies? Please.
CORRECTION: I'VE JUST BEEN TOLD THAT IT'S ACTUALLY AN INVOLVED PROCESS TO TAKE OSTEOPOROSIS MEDICATION; YOU HAVE TO TAKE IT FIRST THING IN THE MORNING, AND YOU CAN'T LIE DOWN OR EAT FOR HALF AN HOUR.
I STILL SAY THE COMMERCIAL IS LAME.
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4 comments:
I live with a man who takes more than 40 medications a day. He has several rituals for pill taking: one in the morning and one at night. I know the time of day by the shaking of the pill bottles. Regular pill popping, rather than the as-you-need-them kind, does take time and concentration.
I am impressed you can recognize Susan Sarandon's voice...I couldn't even recognize her face...
Actually one has to remain upright and avoid eating food for an hour, not half an hour. Nonetheless, you're right when it comes to the absurdity of Ms. Field's claims. Unless one is committed to remaining in a Zen-like state during the 60 minutes it takes for your system to absorb the osteoporosis medication, it's possible to do ANYTHING else during that time except lie down or eat. My wife takes Fosamax every Sunday morning upon arising for the day, and by the time I'm finished sorting out the Sunday newspaper and cooking breakfast for the two of us, she's ready to eat.
I take 10 different pills a day
and I don't think it's such a big
deal.
It only takes a few seconds for each of them. Out of 60 seconds of
an hour,that's risible to say that
it is time consuming.
Marie
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